>>112888856But is it really worth 20 bucks, which you also have to spend on watching the main event movie AND the advertisement AND the long pause while you have to do so at a cinema which provides you with extremely overpriced snacks, for one single night, when you can do so at half a price for the entire month?
There is a point where convenience really wins out. In order to nowadays compete, that means that the creative entertainment industry must churn out massive amounts of intellectual work in bulk, while still at a good enough quality to make distributors feel like they can present it to customers like us.
That will of course influence budget, time, effort spend, because now people don't want to sit through all the expensive advertisement, but that again shapes the way how the stories must now somehow include hidden advertisement, which can be to the detriment of the story.