>>94698786Hasbro replaced their solid Marvel person who was a former 4" GI Joe lead with someone who is hardcare 6" only. Despite the sales not being their to support it, almost all tooling budgets have been pushed over to the 6" market while 4" got remolded with reduced articulation.
Hasbro reorganized how they report how each division is doing (removing things like "boys toys" and "girls toys") to cover how much Hasbro continues to lose in the action figure markets while recovering some of the missing cash in classic board game sales.
Hasbro is now convinced that only little kids want 4" figures and they don't have to do much while adults can be pushed to buy the more expensive 6" figures.
The 4" figures were priced upwards recently from $9.99 to $12.99 to cover more loses in the 6" market which has been stagnant the last few years with an abundance of unsold stock piling up while the $19.99 cost has been kept artificially lower than the $24.99 price they should be sold for.
