Someone said Star's natural scent smelled like cinnamon rolls. Then someone said she farts actual cinnamon. Then someone said all mewmans fart cinnamon.
Then it got taken into overdrive. Mostly because Adam tweeted about eating cinnamon toast crunch the day of the premiere, then, while in character during a livechat, said he puts cinnamon in his nachos, and also said he makes "his own homemade cinnamon toast crunch". The cinnamonposting was at a high level at the time so that just took it right over the top.
Also around the same time there was a lot of talk about Star's period blood being mountain dew. Then two factions of the thread were at war with each other trying to decide what color "the dew of the goddess" was.
So yea... It kinda got out of control from there. Its an old dead meme now.Still sorta wanna try a Star Slammer though