>>89454266>but even being one of the worst selling Events in the last decade it was STILL in the top 5 consistently.You have to keep it in this perspective: for a Marvel comic it sold well, and it did sell better than Bendis' Age of Ultron, Aaron's Original Sin, and Remender's Axis. (I don't know how well their respective tie-ins sold, though)
But the problem is the prior year they had Secret Wars so they know an event should be selling better. And even though people believe that movies don't influence comic sales (for the most part it is true, but a few comics do briefly get a sales spike when a movie or TV show is being done) it's obvious they deliberately did Civil War II to capitalize on Captain America Civil War. So they probably intended to sell more than they actually did. In fact, they leaked the death of Banner to get sales, too, but that was quickly forgotten WHILE THE EVENT WAS STILL GOING ON.
Honestly this post from SA hit on some good points why Marvel isn't doing as well as they used to.
