>>87554336The difference is a combination of presentation and execution.
Superhero movies will, as a general rule, be style over substance. There are not that many superhero stories where the impressive part is the writing, and the ones that managed that have since been butchered by repitition and reimaginings.
SS and BvS both promised movies they couldn't deliver on. Their trailers were cut in a way to present much grander movies of sometimes entirely different genres than the movie we ended up with, and those movies generally just didn't hold together at all. Poor editting, convoluted tangents like dreams and flashbacks that stack on top of each other to the point that legitimately the only explanation for 'Clarke talks to his dad on a mountain' is that the whole scene is METAPHOR for Clarke's internal struggle because it doesn't fit into any part of the timeline and it isn't explicitly a dream sequence. The movies are just a mess of poor storytelling technique, nonsensical motivations, and almost nonexistence characterization.
Strange isn't a perfect movie, but it makes promises to the viewer in the trailers and the first act that the movie then fulfills. Its visual style was very neat, but it never claimed to be a movie it wasn't.
Fulfilling your promises to the reader is the most basic rule of storytelling. Its what leaves the reader satisfied with the story at the end. WB doesn't seem to understand how that works and Marvel does, and as long as that remains true then the DCCU is going to be treated like dogshit and Marvel is going to be rolling in positive reviews.