>>122556132In the case of small artists, not just by making it cheaper, but by also lowering the demand.
Say I want to buy a shirt with a fat furry dog smelling his feet. There are not many publicly proud perverts like myself, so if I want to get one, I have to find and artist who wants to draw this, and print it on the shirt. I give the artist both my money, and exposure, and likely, continued following.
But if Ching Xing rips the artist off scrubs their name, and starts selling the shirts on PervertsClothez.xom, I will likely never know who originally made this. I'll just find the store, bit the thing and be done with it.