>>113363197They're not trying to reach swing state democrats, they're trying to win the pivotal swing states in general. Back in the seventies the Democrats got trashed in the elections and decided to reform. They made themselves more about the white, educated elite and that's why they're always acting like college is the only thing that matters today. "Can't find work? Go to college." They completely turned on their populist goals but did their best to maintain their reputation as a populist party, so that union workers and those in the lower class would continue to vote for them.
But then you see them embracing pro business politics, and in the Clinton years they ushered in a bunch of Republican laws and repealed Glass-Steagal. This strategy secured them the funding they enjoy today, but overtime it's alienated the working class and they helped kill the unions so those votes dried up.
Now they're throwing the likes of Hillary Clinton and Bloomberg at the races thinking they can still win by being a right wing party with a left wing verneer, but the public sentiment is clearly populist so this decades old strategy is getting them slaughtered.
