>>106292490Apparently he exploded in popularity with his failed pilots video in which he sneaked a clip from Zone.
Other than that he's just good at being a youtuber and e-celeb. What people find appealing about him is his self-deprecating attitude, well-researched reviews, lewd humor and knowledge of the industry. He was very productive on Youtube and Tumblr to the point of being completely exhausted at one point.