>>105381946After deliberately screwing up the sales
-first with Bilson and Dimeo who were originally suppose to write the new Barry Allen book and instead giving them Bart.
-then with Waid: first promising to give him what he needed on the book and then not delivering.
The sales going to shit was because DC higher ups screwing around with the talent and trying to sink the sales on the book so that Didio could bring back Barry. He admits to that in his column for the very last issue of Wally's book.