You know what m8?
It's actually been a really successful initiative.
Less kids than ever are taking up smoking because they don't think it's cool with slick packaging and fancy brands.
And more existing smokers are stopping, as they don't feel it's glamorous when they're constantly faced with pictures of eye/mouth/throat cancers, and embarrassed to be carrying the packages.
And I'll happy hear all kinds of bitching by whiny motherfuckers who are always looking for another SJW boogeyman, if it means that less kids smoke themselves to death.
Please, by all means bitch about a lack of glamour in your disgusting, unhealthy and unpopular, suicidal habit.