>>13096831SpaceX isn't doing the same thing. SpaceX hasn't been given the massive cost-plus development contracts that enriched oldspace companies for years, they had set prices and targets. They do NASA launches for a set price, and it is cheaper than any other american launch provider.
Funnily enough, one of spacex's competitors in the human landing system bidding competition (blue origin + lockheed, the "national team") were penalized by NASA because they asked for a billion dollars in advance before any work was completed, which NASA had specifically stated would not be happening.