Do photons "know" you're watching them?

No.14163381 ViewReplyOriginalReport
What are some of the most reasonable theories right now for why light apparently acts like a particle when you observe it, and a wave when you don't? I'm basically scientifically and mathematically illiterate, but even to an idiot like me the whole "dude the light knows that you're watching it" schtick that pop-science communicators run with sounds absolutely retarded.