First of all I'm a male. I have noticed that I find a woman wearing Calvin Klein underwear and bras more desirable than women in unbranded regular bras and underwear. It's like as if my brain perceives Calvin Klein to be a sexually positive trait.

I don't really have a sexual attraction to women wearing any other brands or items of clothing that signal wealth so what is the deal here? Some forgotten experience? Subliminal messaging in Calvin Klein marketing ads that connects sex with their brand? The overall aesthetic of the logo and the garments?

A discussion on this would be cool. Please share your theories and insights.

Side context:
Watching video of three cam models
At the beginning none showed their faces and had similar bodies. The only one I felt overtly attracted to was the one in Calvin Klein. The only variable difference is the brand of underwear. I have noticed attraction to this brand on other occasions too.