writing articles as a PhD Student

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Holy shit /sci/.

My advisor wanted a preliminary 15 pages draft. I took 1 month to write it and got the tongue lashing of my life. Then he read it all, said it was shit, and expects me to write a new draft for NEXT FUCKING WEEK.

Any tips or advice on how to write an article so I do not look like a complete retard ? I'm in applied EM btw, but any pluridisciplinary idea is welcome.