>>97744525this argument is terrible. Japanese books are owned by the creators, who absolutely change to meet market demands. more so, japanese books don't run, unbroken, for 5 decades, like Superman has. they will run for a few years, then the creator will quit and do something else. furthermore, there are THOUSANDS of comics printed in Japan, not a hundred, or so, like in America. japanese readers have hundreds upon hundreds of options, at any given point in time.
ask any comic shop owner about his sales, and you will hear the same story: old comics sell consistently, new comics never sell. Marvel and DC know this. its one reason they change existing characters, rather than create new ones. if you fuckers would buy something other than the same crap you have been reading since you were 12, then there would be more diverse comics, without sacrificing the established characters.