See, GotG2 had a bit of that, but I actually found Thor 3 to be worse for it. It opened with Thor hanging from that chain, with the overly long gag about him spinning around and around.
All the villains made little quips or had the piss taken out of them in ways that erased a lot of their menace.
Hulk became a bit of a lolrandom meme monster at times, reminding me a lot of my friends and my own
early D&D characters who would just fuck shit up for the sake of "wackiness" or "lol he's just dumb and chaotic", to the detriment of the over all progression of the story.
Thor seemed to backpedal a lot of his character development to just become a marginally more heroic version of Zorn from Son of Zorn.
And then all Thor's friends (except Syf, AKA Lady Not-Appearing-in-this-Film), died without any fanfare or mourning, Loki and Thor's family dynamic was just ammunition of back-and-forth gags culminating in essentially the same arc as Gamora and Nebula a few months back, their feelings regarding Hel weren't even touched upon... Banner was seemingly trapped inside of a furious toddler forever to save Thor's people, and nobody really reflects on this despite how terrified he was by that prospect... And, I mean, Thor was willing to sacrifice a great deal for Jane, and she just gets dismissed in a single line.
I liked the movie as a wacky comedy, akin to What We Do in the Shadows but themed around heroic space fantasy. The sum total still left me feeling odd. I liked it as a film on its own, but it felt off as a companion piece to the previous Thor movies, or Avengers films and Civil War. It felt like it took place in a parody of that shared universe and those characters, in a way GotG never quite did. It was the second time since Doctor Strange I left a Marvel movie with a very presents ense of how derivative it was, and the first time I honestly related to /co/'s common complaint that they're bog-standard "quipfests".