>>93689380I swore there was some interview where Jim Davis admitted that Garfield was done purely for the money, he was competent enough to gauge the market and produce a product inoffensive enough to be everywhere and hitting the proper signifiers to appeal to a broad audience.
But I can't produce a source for that, so maybe it was hearsay or at worst a misremembered parody article.
oops.
None the less, the market for newspaper comics is profoundly different than other comic markets. Like the exact opposite of how modern Marvel editorial tries to work.
