>>83152783>From 12 x-books per month, it dropped to like 6? Not that it's a bad thing, but marvel is not known for being reasonable. If they have a cash cow, they ride it to death.That's exactly the point. In 2012 they suddenly had a vastly more popular property of their own to play with because of the Avengers, and on top of that, they knew they were getting Star Wars too. You might say "but they can just release these books in addition to the X-Men titles and make even more" but that's because you've never even worked a register. Stores have limited space; online sales and digital haven't taken off for any comic book publisher anything like well enough to justify order-only titles at a lower sales threshold than they're already pegged to for store orders.
tl;dr the stores wouldn't order everything and the least popular books - as judged by what's actually selling in the movies right now - would be the ones to suffer, so you'd end up making a loss just producing them, which you'd then have to offset against the profits you made from the more popular titles.
>From 12 x-books per month, it dropped to like 6? Just looking through the Diamond 300 at random:
Feb '14: Wolverine #1+#2, Wolverine & X-Men 41+42, Savage Wolverine #15, X-Men Legacy #24, Marvel Knights X-Men #4, All New X-Men #23, Uncanny X-Men #17, X-Men #10.NOW, +#11, Amazing X-Men #4, Wolverine Origin II #3, X-Force #1, Deadpool #23+#24, All-New X-Factor #3 (#1 also makes a reappearance due to variant sales). So early 2014, 17 X-Men/Deadpool titles a month (plus Fantastic Four #1). Which is actually up from that drop you perceive after the 2012 high, right?
Let's look at Feb '16: There's 6 Deadpool titles in the top 300 alone. Seriously. So I guess that's probably pushing out some other X-books. Though there's still 5 X-Men titles in the top 300, but only 2 Wolverine books. So I guess that's only 13 titles instead of 17. Plus any crossover issues.
Were you born dumb or did you work for it?
