i remember when the copy pasta memey contrarian shit opinion was that the mcu was a constant rehash of the same dumb shit and that marvel should hire a real director to make a master piece like the dark knight. Because MoS had a similar tone it got dragged into that mee as being "art" whilst the mcu was crap and the whole built up rivalry came to a head with civil vs bvs. bvs was going to be a master piece. it had to be.
Two similar movies in nature coming out a week apart, one of them loved by the masses the other hated. They had already decided how good the movie was before it came out.