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Because as pic related shows us, the characterization of early Peter and Lois is incredibly similar to that of Fred and Wilma. This is because both pairs are essentially just rip offs of classic sitcom couples like the Honeymooners and All In The Family. Therefore a McFarlane directed Flintstones would essentially be one big feedback loop of dated references peppered with a boring self awareness which would age like milk. Hell this reboot was speculated almost ten years ago, imagine how badly it would’ve dated with shit like caveman Bieber and touch screens that are like... small fish tanks or something where they tap on the glass and ask the fish questions.