>“The SpongeBob Movie: Sponge on the Run,” Paramount and Nickelodeon’s animated adventure based on the absorbent underwater fry cook, is skipping its planned theatrical debut. It will instead launch on premium digital rental services in early 2021 before landing exclusively on CBS All Access, the streaming service owned by the studio’s parent company, ViacomCBS.
>It was originally slated to hit the big screen on May 22, but was postponed until Aug. 7 due to the coronavirus pandemic.
>“We are thrilled to have ‘The Spongebob Movie: Sponge on the Run,” a premier, first-run movie from one of ViacomCBS’ biggest brands, join CBS All Access’ expanding slate of franchise content from across ViacomCBS,” said Marc DeBevoise, chief digital officer at ViacomCBS and president and CEO of ViacomCBS Digital. “This launch will be perfectly timed with our continued expansion and planned rebranding of the service in early 2021, as we welcome SpongeBob and the gang from Bikini Bottom to the service in the biggest way possible.”
