>>106513384Ads is a good point. That's what the networks run on, so even if it's less popular than it was, it only has to be more popular than other things to stay on the air.
>>106513359Merchandise. Still a new range every year. Until you start seeing it shelfwarming in January, it's selling; since it's everywhere, it's selling well.
Beyond that, it's increasingly unclear which multimedia franchise tie-in is the original and which the bolt-on. Tapped Out has been going 1/5 of the run of the show and still releases regular updates and fresh content (for a tablet worldbuilder, anyway).
