>>101096942>We know there are titles at Marvel that do extremely well outside of comic shops. Moon Girl and Ms. Marvel are obvious examples, but the best evidence is Squirrel Girl.This is a dumbass post but this part in particular is really, really dumb.
You could have at least mentioned Black Panther. Coates' run has sold well in bookstores and on Amazon, because he's a name.
Ms. Marvel (Kamala) sold well for her first collection, then her sales fell waaaaaaaay off.
To this day Marvel is still trying to replicate the modest sales successes they had with Ms Marvel Vol 1 "No Normal" and with Fraction's Hawkeye run. They think those volumes in particular made it seem like there was a new/alt audience out there that they could capture. It hasn't happened.
Moon Girl and Squirrel Girl do not sell well. This is a myth. There is no evidence whatsoever.
>Look at the Amazon charts>Look at the Comixology rankings>Look at the BookScan chartsMoon Girl and Squirrel Girl are not these big hits. They never appear anywhere particularly high or have staying power on the charts.
Meanwhile you see things like "Watchmen" or "Civil War" or "Killing Joke" or "Walking Dead" or "Saga" perpetually high on all sorts of collected edition comics charts all the time.
To be fair Ms. Marvel Vol. 1 "New Normal" has had a bit of staying power in this regard. As much as any random Walking Dead or Saga volume, or as much as DKR or something? No, not nearly. But, FOR MARVEL, Ms. Marvel vol 1 has had a bit of staying power and can be considered a hit. The follow-up volumes have not translated.
And Squirrel Girl and Moon Girl are hits NOWHERE.
If you disagree, find an actual sales chart that says otherwise. Don't refer to magical Scholastic Book Fair sales that don't exist. Don't pretend that actually these titles sell stupendously well digitally even though they do not appear high on many (if any) Comixology or Amazon charts.
Newspapers operate at a loss too. It's call pushing an agenda.
