animation is really good and the character models look nice, FF has always had well designed characters so it's nice that they didn't fuck up in that regard.
the world seems REALLY empty for the most part, lots of large and well designed individual landmarks are scattered around to keep it interesting but most of it seems like it's just copy and pasted to give you something to look at as you go from point A to point B. this is the exact impression I got after playing episode duscae. the main story is allegedly ~50 hours long, how do you think you're going to thoroughly explore a world THAT big in such little time? most of it is likely empty and content wise it probably won't be anywhere near as densely packed as witcher 3 was. think MGSV or LA Noire and I think you have a good idea of what the main landmass will be like in terms of layout and design.
visually I'm really not that impressed either, I still think UC4, W3, and even Bloodborne are better in that regard. the framerate, resolution, view distance, and aliasing are really hard to look at and stick out way more than most other console games I've played this gen. the animations and models remedy it somewhat but it's definitely not that special.
people said the whole "first true next gen" thing about MGSV as well, this game will be no different. it'll be a solid 7.5/10 and fun for the first 20-30 hours but then become repetitive and the story will probably end in an unsatisfying way since you're expected to continue exploring the world afterwards.
after MGSV I refuse to get hyped for a game just because it seems "ambitious" but we'll see I suppose.