>>82431360This is very true. In fact, 3D animation tends to cost more if you want it to actually look good, because you have to build all the models, environments, software, etc. Things that could have been covered in about a dozen drawings have to be painstakingly recreated in 3D for a cg movie.Its even worse when you have to consider making a bunch of unique characters and such.
Traditional animation is more often than not cheaper than 3D. The main difference is that most executives began to believe that 2D won't sell in the early 2000s , and they refuse to bring it back in any substantial way. This is mostly in part to Pixar making masterpiece after masterpiece while all of Disney's attempts at 2D films became more and more creatively bankrupt. That stark contrast is what started giving 2D a bad name in the industry.
At this point, even if they did bring it back, 3D has become such a major standard that 2D won't sell anymore unless it can REALLY wow audiences. It has become a self-fulfilling prophecy.
The only real way 2D animation could sell again is if they pushed the boundaries even further. If Disney could replicate the look of Klaus' trailer, I could see 2D making a comeback then.
https://vimeo.com/126287950 Here is said trailer.